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	<title>BROADB®AND</title>
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	<link>http://broadbrandmedia.com</link>
	<description>Digital Marketing, Social Media &#38; Online Publicity</description>
	<pubDate>Fri, 11 Jun 2010 16:17:03 +0000</pubDate>
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		<title>Branding and Social Media with the 2010 World Cup</title>
		<link>http://broadbrandmedia.com/2010/06/branding-social-media-with-the-2010-world-cup/</link>
		<comments>http://broadbrandmedia.com/2010/06/branding-social-media-with-the-2010-world-cup/#comments</comments>
		<pubDate>Fri, 11 Jun 2010 16:02:49 +0000</pubDate>
		<dc:creator>Reese Ramos</dc:creator>
		
		<category><![CDATA[Literary Marketing]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Sports]]></category>

		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Adidas]]></category>

		<category><![CDATA[beckham]]></category>

		<category><![CDATA[brands]]></category>

		<category><![CDATA[Budweiser]]></category>

		<category><![CDATA[Coca-Cola]]></category>

		<category><![CDATA[engagement]]></category>

		<category><![CDATA[Facebook]]></category>

		<category><![CDATA[fan]]></category>

		<category><![CDATA[FIFA World Cup]]></category>

		<category><![CDATA[international]]></category>

		<category><![CDATA[kaka]]></category>

		<category><![CDATA[messi]]></category>

		<category><![CDATA[ronaldo]]></category>

		<category><![CDATA[sony ericsson]]></category>

		<category><![CDATA[torres]]></category>

		<category><![CDATA[twittercup]]></category>

		<category><![CDATA[video]]></category>

		<category><![CDATA[visa]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1661</guid>
		<description><![CDATA[New and existing brands that support FIFA are beginning to spend more time and money in online marketing and have come up with many different ways to capture the loyal soccer fans attention to grab a piece of the pie. ]]></description>
		<wfw:commentRss>http://broadbrandmedia.com/2010/06/branding-social-media-with-the-2010-world-cup/feed/</wfw:commentRss>
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		<item>
		<title>Web Traffic or Fan Engagement? That’s the question, Viacom (Part 2)</title>
		<link>http://broadbrandmedia.com/2010/06/ad-dollars-or-fan-engagement-that%e2%80%99s-the-question-viacom-part-2/</link>
		<comments>http://broadbrandmedia.com/2010/06/ad-dollars-or-fan-engagement-that%e2%80%99s-the-question-viacom-part-2/#comments</comments>
		<pubDate>Mon, 07 Jun 2010 17:26:34 +0000</pubDate>
		<dc:creator>Lori Dicker</dc:creator>
		
		<category><![CDATA[video]]></category>

		<category><![CDATA[kanye west]]></category>

		<category><![CDATA[Len Grossman]]></category>

		<category><![CDATA[mtv]]></category>

		<category><![CDATA[MTV Movie Awards]]></category>

		<category><![CDATA[taylor swift]]></category>

		<category><![CDATA[Tom Cruise]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1640</guid>
		<description><![CDATA[What Viacom and MTV may not understand is that by only making content available on their properties, they are limiting the potential for fans to engage with the content in popular social channels, which creates more conversation, word of mouth, and potential for tune in.]]></description>
		<wfw:commentRss>http://broadbrandmedia.com/2010/06/ad-dollars-or-fan-engagement-that%e2%80%99s-the-question-viacom-part-2/feed/</wfw:commentRss>
		</item>
		<item>
		<title>10 Signs It&#8217;s Time for a Social Media Makeover</title>
		<link>http://broadbrandmedia.com/2010/05/10-signs-its-time-for-a-social-media-makeover/</link>
		<comments>http://broadbrandmedia.com/2010/05/10-signs-its-time-for-a-social-media-makeover/#comments</comments>
		<pubDate>Thu, 13 May 2010 17:54:44 +0000</pubDate>
		<dc:creator>Lori Dicker</dc:creator>
		
		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[advertising]]></category>

		<category><![CDATA[analytics]]></category>

		<category><![CDATA[Blog]]></category>

		<category><![CDATA[buzz]]></category>

		<category><![CDATA[engagement]]></category>

		<category><![CDATA[Facebook]]></category>

		<category><![CDATA[fan]]></category>

		<category><![CDATA[karma media labs]]></category>

		<category><![CDATA[Lori Dicker]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Measurement]]></category>

		<category><![CDATA[privacy]]></category>

		<category><![CDATA[tools]]></category>

		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1619</guid>
		<description><![CDATA[Is your brand wasting its social media marketing opportunity? Read on to see if you've bought into these common misconceptions and counterproductive strategies.]]></description>
		<wfw:commentRss>http://broadbrandmedia.com/2010/05/10-signs-its-time-for-a-social-media-makeover/feed/</wfw:commentRss>
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		<title>Video: Socialnomics&#8217; Social Media Revolution</title>
		<link>http://broadbrandmedia.com/2010/05/video-socialnomics-social-media-revolution/</link>
		<comments>http://broadbrandmedia.com/2010/05/video-socialnomics-social-media-revolution/#comments</comments>
		<pubDate>Mon, 10 May 2010 19:53:24 +0000</pubDate>
		<dc:creator>Lori Dicker</dc:creator>
		
		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Facebook]]></category>

		<category><![CDATA[fan]]></category>

		<category><![CDATA[international]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Measurement]]></category>

		<category><![CDATA[socialnomics]]></category>

		<category><![CDATA[Twitter]]></category>

		<category><![CDATA[video]]></category>

		<category><![CDATA[viral marketing]]></category>

		<category><![CDATA[word of mouth]]></category>

		<category><![CDATA[Youtube]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1604</guid>
		<description><![CDATA[For anyone who has ever wanted more information on Social Media and its impact on how we consume and share content, here are some favorite videos from Socialnomics that just might amaze you.
Social Media Revolution

Social Media ROI

Kudos to Socialnomics for gathering such comprehensive information!
]]></description>
		<wfw:commentRss>http://broadbrandmedia.com/2010/05/video-socialnomics-social-media-revolution/feed/</wfw:commentRss>
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		<item>
		<title>Social Media and Non-profits: It&#8217;s All About Storytelling</title>
		<link>http://broadbrandmedia.com/2010/05/social-media-and-non-profits-its-all-about-storytelling/</link>
		<comments>http://broadbrandmedia.com/2010/05/social-media-and-non-profits-its-all-about-storytelling/#comments</comments>
		<pubDate>Mon, 10 May 2010 16:21:59 +0000</pubDate>
		<dc:creator>Shelley Wenk</dc:creator>
		
		<category><![CDATA[non-profit]]></category>

		<category><![CDATA[Blog]]></category>

		<category><![CDATA[blogging]]></category>

		<category><![CDATA[blogs]]></category>

		<category><![CDATA[causes]]></category>

		<category><![CDATA[Facebook]]></category>

		<category><![CDATA[FeedTheHungry]]></category>

		<category><![CDATA[John P. Kotter]]></category>

		<category><![CDATA[MDSPCA]]></category>

		<category><![CDATA[PriyaLawyer]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[wordpress]]></category>

		<category><![CDATA[Youtube]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1589</guid>
		<description><![CDATA[The Chronicle of Philanthropy recently released the results of a survey of their subscribers&#8217; use of social media in 2009.
They found that 88% of those responding were currently participating in some form of social media; more than half of those had been doing so for less than a year; most were participating via &#8220;general social [...]]]></description>
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		<item>
		<title>Latino Twitter Users: Online Chat with Twitteros Founder Matt Reyes</title>
		<link>http://broadbrandmedia.com/2010/05/latino-twitter-users-online-chat-with-twitteros-founder-matt-reyes/</link>
		<comments>http://broadbrandmedia.com/2010/05/latino-twitter-users-online-chat-with-twitteros-founder-matt-reyes/#comments</comments>
		<pubDate>Tue, 04 May 2010 16:34:11 +0000</pubDate>
		<dc:creator>Reese Ramos</dc:creator>
		
		<category><![CDATA[Twitter]]></category>

		<category><![CDATA[douglas rushkoff]]></category>

		<category><![CDATA[fan]]></category>

		<category><![CDATA[group]]></category>

		<category><![CDATA[hispanic]]></category>

		<category><![CDATA[influencer]]></category>

		<category><![CDATA[latino]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[matt reyes]]></category>

		<category><![CDATA[seth godin]]></category>

		<category><![CDATA[tools]]></category>

		<category><![CDATA[Tweet]]></category>

		<category><![CDATA[voto latino]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1570</guid>
		<description><![CDATA[KARMA Media Labs interviews Matt Reyes, the founder of Twitteros, a social media community hub for Latinos that Twitter, based on the Ning platform that launched in late 2008.  The community hosts profiles, music, photos, blogs, forums, and other features.]]></description>
		<wfw:commentRss>http://broadbrandmedia.com/2010/05/latino-twitter-users-online-chat-with-twitteros-founder-matt-reyes/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Social Media: Keeping up can be exhausting.</title>
		<link>http://broadbrandmedia.com/2010/03/social-media-keeping-up-can-be-exhausting/</link>
		<comments>http://broadbrandmedia.com/2010/03/social-media-keeping-up-can-be-exhausting/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 18:23:29 +0000</pubDate>
		<dc:creator>Tom Williams</dc:creator>
		
		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Facebook]]></category>

		<category><![CDATA[Facebook Connect]]></category>

		<category><![CDATA[foursquare]]></category>

		<category><![CDATA[gmail]]></category>

		<category><![CDATA[google buzz]]></category>

		<category><![CDATA[gowalla]]></category>

		<category><![CDATA[iphone]]></category>

		<category><![CDATA[Twitter]]></category>

		<category><![CDATA[yelp]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1547</guid>
		<description><![CDATA[Keeping up with the social media wave can be exhausting. Will it be FourSquare? Gowalla? Yelp? Which application or applications will lure me in and take over my limited personal time? Time will tell.]]></description>
		<wfw:commentRss>http://broadbrandmedia.com/2010/03/social-media-keeping-up-can-be-exhausting/feed/</wfw:commentRss>
		</item>
		<item>
		<title>HISPANICS: The Majority Minority and Its Influence in Social Media</title>
		<link>http://broadbrandmedia.com/2010/03/hispanics-the-majority-minority-and-its-influence-in-social-media/</link>
		<comments>http://broadbrandmedia.com/2010/03/hispanics-the-majority-minority-and-its-influence-in-social-media/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 23:19:10 +0000</pubDate>
		<dc:creator>Reese Ramos</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[hispanic]]></category>

		<category><![CDATA[internet]]></category>

		<category><![CDATA[MiAltos]]></category>

		<category><![CDATA[MiAltos.com]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Twitter]]></category>

		<category><![CDATA[twitteros]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1529</guid>
		<description><![CDATA[As a friend pointed out to me recently, one of the subjects that is starting to get as much press as sports lately (Tiger Woods &#38; Olympics aside) is the national Census, which will determine how rapidly has the U.S. Hispanic population grown in the last ten years, as according to the last census, Hispanics [...]]]></description>
		<wfw:commentRss>http://broadbrandmedia.com/2010/03/hispanics-the-majority-minority-and-its-influence-in-social-media/feed/</wfw:commentRss>
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		<item>
		<title>Are You Talking To Me&#8230; Or Are You Listening?</title>
		<link>http://broadbrandmedia.com/2010/02/are-you-talking-to-me-or-are-you-listening/</link>
		<comments>http://broadbrandmedia.com/2010/02/are-you-talking-to-me-or-are-you-listening/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 00:24:43 +0000</pubDate>
		<dc:creator>JP Clement</dc:creator>
		
		<category><![CDATA[social listening]]></category>

		<category><![CDATA[buz]]></category>

		<category><![CDATA[buzz]]></category>

		<category><![CDATA[conversation]]></category>

		<category><![CDATA[engagement]]></category>

		<category><![CDATA[market feedback]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[martin scorcese]]></category>

		<category><![CDATA[monitoring]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[taxi driver]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1510</guid>
		<description><![CDATA[There is a deservedly famous scene in Taxi Driver (Martin Scorcese, 1976) where Travis Bickle, the lead character played by Robert de Niro, tries various lines and deliveries in front of a mirror, angrily and seemingly puzzled at an imagined effrontery, and exclaims &#8220;Are you talkin&#8217; to me?!&#8221;
This is what I imagine most traditional marketers&#8217; [...]]]></description>
		<wfw:commentRss>http://broadbrandmedia.com/2010/02/are-you-talking-to-me-or-are-you-listening/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Social Media Tools That Marketers Shouldn&#8217;t Miss</title>
		<link>http://broadbrandmedia.com/2010/02/social-media-tools-that-marketers-shouldnt-miss/</link>
		<comments>http://broadbrandmedia.com/2010/02/social-media-tools-that-marketers-shouldnt-miss/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 16:18:38 +0000</pubDate>
		<dc:creator>Lori Dicker</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[addict-o-matic]]></category>

		<category><![CDATA[alltop]]></category>

		<category><![CDATA[Alterian]]></category>

		<category><![CDATA[Compete]]></category>

		<category><![CDATA[conversation]]></category>

		<category><![CDATA[Facebook]]></category>

		<category><![CDATA[foursquare]]></category>

		<category><![CDATA[google analytics]]></category>

		<category><![CDATA[google news]]></category>

		<category><![CDATA[google reader]]></category>

		<category><![CDATA[influencer]]></category>

		<category><![CDATA[inside facebook]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[metrics]]></category>

		<category><![CDATA[quantcast]]></category>

		<category><![CDATA[radian6]]></category>

		<category><![CDATA[SM2]]></category>

		<category><![CDATA[social listening]]></category>

		<category><![CDATA[social marketing]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[social mention]]></category>

		<category><![CDATA[tools]]></category>

		<category><![CDATA[tubemogul]]></category>

		<category><![CDATA[word of mouth]]></category>

		<guid isPermaLink="false">http://broadbrandmedia.com/?p=1491</guid>
		<description><![CDATA[A few weeks ago, I was asked to share some of my favorite social media tools with iMedia Connection.  Here is a re-post of that article and a few of my favorite applications - some free and some paid - that are worth their weight in marketing gold.
Article Highlights:

Social Mention gives a great snapshot of [...]]]></description>
		<wfw:commentRss>http://broadbrandmedia.com/2010/02/social-media-tools-that-marketers-shouldnt-miss/feed/</wfw:commentRss>
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